• Edition 14
• Published by New Strategist Publications

Starting a new business? Repositioning your products? Americans are still spending money, but only those who are on top of the trends will know who the spenders are. The 15th edition of Household Spending: Who Spends How Much on What reveals where the money is. The annual spending data in Household Spending allow you to compare and contrast spending by a host of demographic characteristics to determine market potential and the dollar size of each market, identify your best customers, and understand which segments account for the largest share of spending. You get the answers by the demographics that count: age, income, household type, high income households, region of residence, race and Hispanic origin, and education.

• Published/Released: March 2010
• Original Copyright: 2009
• ISBN 13: 9781935114574
• ISBN 10: 1935114573
• Product number: 255134
• Shipping Weight: 1.00 lbs (0.45 kgs)

Price: Sign In for price

Pricing for eBooks depends upon your account type and population served. Accurate pricing information will only be displayed once you are a registered user. Please Register Now. You will receive an e-mail when your registration has been processed. Once you are registered, you will be able to select eBook titles; place them in your shopping cart; and receive accurate pricing information. If you do not wish to register, please call your Sales Representative at 1-800-877-4253 or e-mail gale.galeord@cengage.com