• Published by IGI Global

Aims to create a deeper understanding of the policies and practices that are involved in a successful e-marketing environment. This publication highlights the strategies and applications currently being used in both developed and developing countries; proving to be beneficial for entrepreneurs, policy makers, researchers, and students wishing to expand their comprehensive knowledge in this field.

• Published/Released: December 2013
• Original Copyright: 2013
• ISBN 13: 9781466639553
• ISBN 10: 1466639555
• Product number: 16100703
• Page count: 327
• Shipping Weight: 0.00 lbs (0.00 kgs)

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