Gale E-Commerce Sourcebook

Edition 2
Published by Gale

Developed as a complement to the Gale Encyclopedia of E-Commerce, E-Commerce Sourcebook combines a variety of information including approximately 100 how to topical entries covering the most commonly asked questions relating to e-commerce, such as how to write business and marketing plans, secure financing, and evaluate candidates for designing a website. The volume also covers directory listings of approximately 4,000 associations, consultants, and other organizations related to e-commerce as well as the top 250 leading e-commerce companies worldwide. Also contains a general index to organization names, personal names, and subject terms.

Review:

"Topics are presented in a thoroughly researched, clear, and concise style that will appeal to students at and above the high-school level...The Sourcebook has been condensed into one volume, divided into three parts; how-to topics; a directory of associations, consultants, and industry organizations; and a directory of leading companies."
--Booklist, October 2012

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