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Handbook of Research on Global Diffusion of Broadband Data Transmission

  • Published by Information Science Reference

Explores broadband adoption and the digital divide through a global perspective. Presents research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Provides multicultural insight into what factors influence consumers' decisions to adopt broadband.

  • Published/Released: October 2008
  • Original Copyright: 2008
  • ISBN 13: 9781599048529
  • ISBN 10: 1599048523
  • Product number: 246505
  • Shipping Weight: 0.00 lbs (0.00 kgs)
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